Interra Blogs
What is ABR Streaming and How does ABR Work?
OTTVerce | Business and Tech focused magazine for the OTT industry covering Streaming, Transcoding, DRM, Analytics, AdTech, & more. | December 13, 2024
YuppTV has been a technology leader, delivering innovative solutions for OTT platforms, FAST channels, Cloud Playout, streaming, and a variety of entertainment technologies. YuppTV is trusted by top telcos, broadband providers, and broadcasters worldwide, and continues to drive the evolution of media delivery with its cutting-edge offerings tailored to modern industry demands.
Enhancing Video Quality and Compliance with the VEGA AV1 Analyzer
Anupama Anantharaman, Vice President, Product Management | November 25, 2024
Video compression is crucial in modern media streaming, affecting both the quality of content and the efficiency of data transmission. One of the latest advancements in this field is the AV1 video compression format. As content creators and distributors adopt AV1, the need for precise analysis has become more critical. This is where Interra Systems’ VEGA AV1 Analyzer comes into play. Part of the VEGA Media Analyzer (VMA) platform, it provides an essential solution for developers, engineers, and industry professionals to decode and understand AV1-encoded content.
Versatile Video Coding (VVC) in the H.266 Codec: A Deep Dive
Interra Systems | October 04, 2024
In the realm of digital media, video content has reigned supreme, captivating audiences worldwide. As video consumption continues to skyrocket, so does the demand for efficient and high-quality video compression technologies. Versatile Video Coding (VVC), also known as the H.266 codec, emerges as a groundbreaking solution, promising significant advancements in video compression efficiency and quality.
What is Video Encoding? A Comprehensive Guide
Interra Systems | October 04, 2024
In today's digital age, video content has become an integral part of our lives. From streaming movies and TV shows to attending online meetings, video plays a crucial role in various aspects of our daily activities. To ensure efficient delivery and storage of video content, a process known as video encoding is employed. In this blog post, we will delve into the intricacies of video encoding, exploring its fundamentals, techniques, and applications.
What is an H.264 Streaming Encoder?
Interra Systems | October 04, 2024
An H.264 streaming encoder is a specialized piece of hardware or software designed to compress video data into the H.264 format, making it suitable for streaming over the internet. H.264, also known as Advanced Video Coding (AVC), is a widely adopted video compression standard renowned for its efficiency and quality.
Efficient QC For IMF Workflows
Manik Gupta, Abhinav Lokhande, Ashish Basu | August 22, 2023
In a short span of 10 years, the Interoperable Master Format (IMF) has established itself as the industry's de facto standard for content creation and distribution workflows. It provides numerous advantages in terms of interoperability, versioning, storage, distribution, and workflow automation. These advantages also make IMF the most suitable contender to be used in cloud-based workflows.
Understanding QC Checks on 4K and HDR Content
Interra Systems | June 06, 2023
In today's digital landscape, the demand for high-quality video content continues to rise. With advancements in technology, media professionals are increasingly working with Ultra High Definition (UHD), Wide Color Gamut (WCG) and High Dynamic Range (HDR) files to deliver an immersive viewing experience.
The Best Way to Monitor Ad Insertion for FAST Channels and Streaming Workflows
Interra Systems | May 09, 2023
Consumers’ unwavering appetite for content anytime, anywhere and on any screen represents a significant opportunity for service providers.
Media QC in the Clouds
Sanjay Rao - Senior Manager, Interra Systems | September 22, 2022
With the dramatic rise in VOD services, distribution channels are asking content publishers to provide their video in globally accepted delivery formats.
Closed Captions and Subtitles
Sanjay Rao - Senior Manager, Interra Systems | September 20, 2022
Closed captions in video are text descriptions of important audio for people who are hard of hearing or watching the program in another language.
Intelligent Media Quality Assurance Strategies for Modern Streaming Workflows
Anupama Anantharaman - VP of Product Management, Interra Systems | May 19, 2022
According to a recent survey, visibility into quality of experience (QoE) issues is a top concern for companies engaging in video streaming.
Video QC and Monitoring for Better Streaming Quality and Efficiency
Anupama Anantharaman - VP of Product Management, Interra Systems | Dan Rayburn - Streaming Media Expert | April 29, 2022
In March 2022, Anupama Anantharaman, VP of product management at Interra Systems, in collaboration with leading streaming media industry expert Dan Rayburn, conducted a webinar titled “Video QC and Monitoring for Better Streaming Quality and Efficiency.”
Moving Content Monitoring to Cloud
Saurabh Jain - Director, Strategic Partnerships at Interra Systems | April 15, 2022
In the last two years, the pandemic has pushed media businesses to accelerate their move to the cloud and remote production, leading to a decent investment in IP and cloud-native media technology. With sports events and studio productions in full steam, there has been an upsurge in investment in original content and remote production as well.
The Best Way to Monitor Ad Insertion in an End-to-End Media Streaming Workflow
Ketan Chaudhary - Senior Application Engineer, Interra Systems | July 27, 2021
We live in a technology-centric world where each day an innovation attempts to make our lives easier, more comfortable, and enjoyable. OTT is an example of a technology that has brought conventional television to the palm of our hands.
Monitoring Broadcast Over IP (SDIoIP): The Challenges of SDI and Strategies for Ensuring High-Quality IP Broadcasts
Muneesh Verma - Senior Sales Engineer, Interra Systems | June 11, 2021
The next in our series of blogs "Cool Things Interra Solutions Do", Muneesh Verma of Interra Systems writes about monitoring broadcast over IP (SDIoIP): The Challenges of SDI and Strategies for Ensuring High-Quality IP Broadcasts.
The Benefits of Cloud QC and Monitoring for Streaming Media Workflows
Praney Mahajan - Manager, Application Engineering, Interra Systems | June 09, 2021
In our series of blogs "Cool Things Interra Solutions Do", Praney Mahajan shares his insights on cloud QC and monitoring benefits for streaming media workflows and why Interra Systems’ solutions are a must-have for media streaming.
Recommendations for Optimizing OTT Video in 2021 and Beyond
Anupama Anantharaman - VP of Product Management, Interra Systems | February 24, 2021
Over the last five years we’ve seen OTT video consumption rising steadily. It is now close to becoming the dominant video delivery platform. The surge was particularly strong last year as the world saw most of the workforce spending more time at home, consuming more content than ever before, due to the COVID pandemic.
How to Perfect Ad Insertion in the OTT Media Streaming Environment
Muneesh Verma - Senior Sales Engineer, Interra Systems | February 07, 2021
Streaming media over OTT platforms has given users the ability to access any content, at any time on a device. With this flexibility the era of conventional cable and DTH television is threatened. These service providers are slowly losing their market share to OTT platforms. According to industry research...
Large increase in Ad spending for TV/OTT Providers
Bert Offers - Senior Sales Director, Interra Systems | November 19, 2020
Recently I read a report issued by Pixalate on the " STATE OF CONNECTED TV/OTT: AD SUPPLY TRENDS REPORT, Q3 2020". Pixalate's data science and analyst team analyzed programmatic advertising activity across over 300 million connected TV/OTT devices to compile this research.
Why Media Quality Assurance Matters Now, More Than Ever
Charu Puri - Global Marketing Communications Professional, Interra Systems | November 12, 2020
Consumer Expectations for Exceptional Quality on Every Screen is Driving the Need for Intelligent Video Insights
Consumers today are watching more video than they ever have before. Research shows that more than 310 million connected households will have at least one OTT service by 2024, according to Parks Associates, validating that today’s consumers enjoy watching content anytime, anywhere and on any screen...
Streaming Media Event Take Aways
Bert Offers - Senior Sales Director, Interra Systems, Interra Systems | October 07, 2020
During these COVID times, there are a lot of online events and webinars to participate in. I find a person can learn alot about their industry, viewpoints and perspectives of experts and peers.
How We Kept Video Services Running Flawlessly During COVID-19
Praney Mahajan - Manager, Application Engineering, Interra Systems | August 05, 2020
When the COVID-19 global health pandemic hit, many operators in the broadcast, cable, telco, satellite, IPTV, OTT, and post-production markets were not prepared. They didn’t have remote operations and workflow strategy set up in advance.