Disney Channel Israel Selects Interra's Baton® Automated Content Verification or QC Software

CUPERTINO, CA - (EON: Enhanced Online News)- December 07, 2010
Interra Systems is pleased to announce that Disney Channel Israel, has selected Interra's Baton® solution for Automated Content Verification.

Baton is an Automated Content Verification or QC system for file-based SD, HD, and mixed workflows. Baton is used in production by leading broadcasters, post-production houses and studios. Baton Content Readiness solution goes beyond traditional QC with its ability to handle a large number of formats, deliver the most complete quality checks, and provide the fastest verification and integration with servers/software across the content lifecycle.

"Our Content Verification or QC needs span Archive, Edit and Post-production stages. Interra's Baton meets the depth and breadth of QC requirements for our content verification across all the stages. This includes support for various formats and extensive quality checks relevant to each stage," stated Niv Nissim, IT & Broadcast operations Senior Manager, Channels, The Walt Disney Company in Israel. "As our QC needs expand, Baton can also be expanded seamlessly for more content verification across our servers and infrastructure."

"Disney Channel Israel is a leader in Children's entertainment with a variety of programs for all ages. We are pleased that the company is utilizing Interra's Baton software solution to verify their content," said Krishna Uppuluri, Vice President of Marketing for Interra Systems, Inc. "Disney Channel Israel will find Baton's verification superiority and inherent scalability useful for the diverse content that the company manages and delivers. Baton with its extensive API can be easily integrated into the existing content infrastructure at the channel."

About Disney Channels EMEA:
Disney Channels EMEA represents the most successful portfolio of kids' channels in Europe, Middle East and Africa with 58 channels* feeds available in 118 countries and in 23 languages. In 2009, Disney Channel ranked as the #1 kids' channel in 7 countries/territories in EMEA [out of the 17 reported markets]. Disney Channel properties continue to rapidly expand into new markets across the region playing a key role in introducing the Disney brand to new consumers.

Globally, the portfolio of channels under Disney Channels' Worldwide management are available in 169 countries/territories**, with 65 visual feeds, in 34 languages. This represents a total of 95 channels.

About Interra Systems
Interra Systems is a software products and services provider for Digital Media industry. Interra's Digital Media solutions are led by Baton, an automated verification system which ensures media content readiness, and by Vega, a family of Audio/Video analyzers which accelerate media product development. Interra is headquartered in Cupertino, CA. http://www.interrasystems.com

Interra Contact:
Anne Hohenberger
Tel: + 1 408 579 2005
Email: anne@interrasystems.com

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